Quite a sight to see in the window of the shop. A blow up Spider-Man doll the likes of which have only ever been seen hanging from the ceiling.

For a long time, kids -- or more to the fact, their parents -- would come in and ask about buying the one that dangles from above. No can do, the only one there and it's not for sale. They stopped making them. They did. Then.

Now some company (can't remember the name right now) is putting them out. Hulk, Spidey and Batman get the blow up treatment. Big and small.

The pose in which both the Hulk and Spidey fronts is a little weird. There in a squat position with a posture not unlike that of a sumo wrestler. Think David Barlow of the Sydney Kings and his little logo photo for Barlow's World.

So what's the deal?